Mental Edge Academy
#BuildStronger Family Sponsors

One family can make an entire team stronger.

For $250, your family sponsors every athlete on one team (high school, middle school or travel) through the Build Stronger Mental Strength & Adversity Boot Camp: 20 mental strength workouts built for 30 days, plus four live group sessions.

Sponsor a team for $250Watch the Navy SEAL video
$250
covers the whole team
Oct 13 or 26
two start dates to choose from
60 days
of access to finish

20 workouts. Your pace.

Starts October 13
  1. W1
  2. W2
  3. W3
  4. W4
  5. W5
  6. W6
  7. W7
  8. W8
  9. W9
  10. W10
  11. W11
  12. W12
  13. W13
  14. W14
  15. W15
  16. W16
  17. W17
  18. W18
  19. W19
  20. W20
  • Built to finish in 30 days
  • 60 days of access, so no athlete gets left behind
  • 4 live group sessions, Wednesdays at 9 PM ET
+24%
mental strength after 30 days

We taught our kids to talk about hard things. Nobody trained them to get through hard things.

This is the most loved, most protected generation in history, and they are struggling more than any generation before them. That is not their fault. The sandlot, the pickup game and the problem nobody solved for them quietly disappeared, and with them went the everyday reps that used to build strength by accident.

As parents, we soften the landing because we love them. This boot camp puts the weight back, on purpose and with love, so the next hard day finds them ready.

Mental strength is trainable, the same way muscle is. Athletics is the safest place your child will ever rehearse the hardest moments of life.

30% to 40%
of high schoolers persistently sad or hopeless, 2013 to 2023
CDC Youth Risk Behavior Survey
53%
of teen girls reported persistent sadness or hopelessness in 2023
CDC Youth Risk Behavior Survey
71% vs 3%
of coaches and ADs say they don't know how to train mental strength, vs. those who say it isn't important
2026 Mental Fitness in Athletics Survey, 25+ states
Coaches already want this. Your sponsorship is simply the part nobody has paid for.

What your $250 gives every athlete on the team.

Eight traits that decide the hardest moments, in sport and out of it. Every workout trains four and rotates through all eight.

  • Grit
  • Tenacity
  • Resilience
  • Perseverance
  • Adaptability
  • Emotional Stamina
  • Mental Fortitude
  • Self-Development

Hear it from a Navy SEAL

Gabe Gomez has been tested at the highest levels there are: as a Division I athlete at the Naval Academy, as a Navy SEAL and as a fighter pilot. Hear why he says mental fitness is the key.

Watch it with your athlete. Then decide which team you want to make stronger.

Sponsor a team for $250

This is bigger than one team.

Coaches, schools, parents and businesses across the country are signing the National Mental Fitness Pledge: a commitment to train the mind as deliberately as we already train the body. Less than 1% of athletes go pro. 100% will face life.

A family sponsorship is that pledge, funded. Signings are made official on National Mental Fitness Signing Day, October 15.

Watch the film and sign the pledge

Questions families ask

  • Does my child need to be on the team we sponsor?

    No. Many families sponsor their own child's team, but grandparents, alumni and neighbors sponsor teams they simply care about.

  • Does it really cover every athlete?

    Yes. One $250 sponsorship covers the full roster of one high school, middle school or travel team.

  • What if an athlete falls behind?

    The workouts are self-paced. The program is built for 30 days, and every athlete has 60 days of access to finish all 20.

  • When are the live sessions?

    Four live group sessions, Wednesdays at 9 PM ET, 100% virtual.

  • What does the coach have to do?

    Say yes and share one link with the team. It's 100% virtual with no practice time, and we handle setup and support.

  • What if I don't know the coach's email?

    Give us the school and team. We'll find the right person and confirm with you before the team starts.

  • Is this counseling or therapy?

    No. It's coaching and training: daily reps that build mental strength, the way a weight room builds physical strength.

  • Can we sponsor more than one team?

    Absolutely. Each team is $250. Sponsor one, then come back for the next.

Society built the defense. Your family can fund the offense.

Sponsor a team for $250